"Why Nudity And Foreign Cultures Are Incorporated Into Nigerian Music" - Video Director, Unlimited L.A
Multiple award-winning music video director and Cinematographer, Buari Olalekan Oluwasegun, also known as Unlimited L.A has disclosed why nudity and other cultures are incorporated in Nigerian music.
Speaking in a recent interview with Channels Television, Unlimited L. A stated that in any video, the consumer is the key.
He added that video directors also take instructions from the artiste targeting a wide range of audiences. Some singers want their fans in the U.S., Europe and other countries to relate to a particular music video.
“What we do as music video directors is to take instructions from the artists. Some artists may say they want their fans in the U.S., Europe, or Africa to relate to a particular music video. So the consumer is key. Sometimes, we [music video directors] just put everything [infuse different cultures] together and throw it out there.”
Speaking in a recent interview with Channels Television, Unlimited L. A stated that in any video, the consumer is the key.
He added that video directors also take instructions from the artiste targeting a wide range of audiences. Some singers want their fans in the U.S., Europe and other countries to relate to a particular music video.
“What we do as music video directors is to take instructions from the artists. Some artists may say they want their fans in the U.S., Europe, or Africa to relate to a particular music video. So the consumer is key. Sometimes, we [music video directors] just put everything [infuse different cultures] together and throw it out there.”
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“I think it’s because of Nigerians in the diaspora that make us infuse foreign cultures in our music videos. It’s not as if we don’t have our own culture. We have our own culture too. But because we are targeting a wide range of audiences, we have to infuse different cultures in music videos.
“He said even though some foreign cultures may appear as “eroding our cultural respect, decency” they incorporated into Nigerian music videos to appeal to the audience.”
“I think it’s because of Nigerians in the diaspora that make us infuse foreign cultures in our music videos. It’s not as if we don’t have our own culture. We have our own culture too. But because we are targeting a wide range of audiences, we have to infuse different cultures in music videos.
“He said even though some foreign cultures may appear as “eroding our cultural respect, decency” they incorporated into Nigerian music videos to appeal to the audience.”
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