Beyonce's IVY PARK and Adidas collaboration are changing the face of fashion
The partnership between Beyonce and Adidas which was announced in April 2019, has really made their fans to anticipate the Beyonce's new Adidas and Ivy park collection eagerly.
The official launching is January 18. The apparels and accessories are said to be released into the market at selected stores. They include bodysuit, joggers hoodies and jackets, four reimagined designs of classic Adidas shoe silhouette and Nite jogger sneaker.
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This is yet an development in the fashion world, with her reimagined pieces, she is making a bold statement in fashion.
Beyonce is overjoyed at dream come true.
"It is a dream come true to relaunch IVY PARK as the sole owner. My team has worked hard with the Adidas team in bringing my vision to life for this first collection and I am grateful and proud."
In an official press release, she explained that her desire was to suit individual taste.
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"From the accessories to the clothes and footwear, I wanted to design and re-imagine pieces that serves as favorite armor for anyone who acknowledges the strength in their individual style and live freely and boldly.
Some of the celebrities in Beyonce's circle have received their boxes.
Cardi B could not hid her excitement as she replied online.
"Bitch, Beyonce dead done gave me a closet!"
Adidas are hoping that Beyonce will be able to achieve what Kanye West achieved.
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